| Short Code |
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| What is Common Short Code? |
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| Short codes are 5 or 6 digit number by which wireless subscribers can deal text messages, regardless of their wireless service provider. Due to short codes, people can easily remember it and compatible across all participating carriers. Short Codes has no different than a website url does in internet world in driving to end users to a common method of interaction. |
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| Therefore, it is using for mobile marketing through applications to take advantage of short codes to provide interactive and handy wireless solutions. Some of the applications are voting, coupons, bill payments, chat, marketing etc. |
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| Short codes are new in North America and some associations are working closely with carriers to regulate policies and rules. If you are looking to send & receive messages across North America, you required to register you short code with all carriers so that all users of their carrier or operator will be able to send messages and receive messages at their cell phone. |
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| Messages usually you received on you cell phone which don’t cut your mobile balance is standard short code but when you request messages from a short code like cricket news, astrology, news etc. are called premium short codes. |
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| Vanity codes can be selected by the application provider. But prior to that, those short codes must be checked with carriers to make sure about their availability. Random short codes are the ones that will be assigned to applicants randomly. |
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| Shared and Dedicated shortcode |
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| Shared Short Codes |
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| Provisioning a dedicated Short Code takes substantial time, technical expertise, and an ongoing financial commitment. Bol 7's Shared Short Code System removes many of these barriers to entry by allowing customers to run applications and services on Bol 7's pre-provisioned Short Codes at a fraction of the cost of setting up a dedicated Short Code and intercarrier connection. |
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| Bol 7 messaging platform employs an intelligent keyword-routing system and secure HTTP API that allows customers to both send and receive SMS messages with the speed and reliability of direct intercarrier connections. Advanced features include the ability to automatically handle opt-in/out requirements, create sub-keyword routing, and establish "sticky sessions" with wireless subscribers. |
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| Dedicated Short Codes |
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| At times customers require a dedicated Short Code for an individual SMS promotion or service. This is often the case of Short Codes secured for "branding" or recognition purposes like 466453 for Google. It is also possible that due to the specific nature of an application, initial keyword-routing is not an optimal technique for routing incoming traffic. |
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| In these cases, Bol 7 can provision a Dedicated Short Code on the inter carrier network and connect the Short Code to all major carriers.. Bol 7 provisions Short Codes for all types of events and services and can expedite all aspects of the application and provisioning process with the wireless carriers. |
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